From the author: Can a psychologist help fulfill a client’s “unclean” thoughts if he pays? Humanistic ideals or capitalist reality? The customer is always right - a hackneyed phrase among entrepreneurs of all stripes. But psychologists do not address it often, which is very interesting. Of course, psychology is a science, even an art, in a sense, only... One way or another, the market economy calls for commercializing the product of one’s labor (creativity, research) and exchanging it for other values. Under capitalism, competition becomes a normal and natural factor. When there are 110 specialists represented on the market (even on this site within the city of Ufa), you need to stand out so that the client comes to you. So what are your options? I see only three main ones: 1) Improve the quality of services provided. This includes additional education, experience, training, self-development, and so on. The most “correct” path to success; 2) Reducing prices. No comments. The consequences: an increase in the number of clients with a decrease in income from each of them, a decrease in the price of your reputation, the loss of valuable clients and a transition to the “low-cost” segment of the psychological services market. 3) The introduction of new services that have no analogues (at least in your population point. In my opinion, this method is the most efficient in making a profit, since the market (and customers, in fact, is the market) usually reacts sharply to a new product. What is the question of a moral and ethical level (not from a universal and human point of view). humanistic positions, and within the framework of competition) to use knowledge to achieve the client’s “unscrupulous” goals. That is, in solving problems such as “getting a girl off”, “provoking the authorities”, “training “black” collectors”, “prescribing a program for manipulating a specific person? "and other goals that are legitimate from the point of view of legislation and controversial from a human point of view. I believe that this is acceptable. He who pays calls the tune, and the humanistic ideals of humanity cannot be spread on bread..